SwingOps
Pricing

Everything included. No lock-in.
No setup fee.

The baseball & softball facility platform where AI and two-way texting come standard — not gated behind a $199 tier or a 12-month contract.

Month-to-month·No setup fee·You own your data·AI on every plan

Features don't change across tiers. Scale does.

AI, two-way SMS, wallets, drip campaigns, public API, booking, memberships, packages and waivers are in every plan.

Base
Single-location facilities getting started.
$99/mo
+ 3.5% processing
Request info
·1 location · up to 10 staff seats · ~2,000 texts/mo
AI schedule builder, cancellation backfill, trainer assistant
Two-way SMS · wallets · drip campaigns · public API
Online booking + widget · memberships · packages · waivers
★ Most popular
Plus
Growing 2–3 location groups.
$249/mo
+ 3.5% processing
Request info
·Up to 3 locations · up to 25 staff seats · ~5,000 texts/mo
Everything in Base, plus:
Custom subdomain (slug.swingops.ai)
Advanced reporting filters · custom roles
One-time white-glove migration
Pro
Multi-location operations.
$499/mo
+ 3.5% processing
Request info
·Unlimited locations + staff · ~15,000 texts/mo
Everything in Plus, plus:
Custom domain · booking-integrated microsite included
Front Desk phone agent — 500 min/mo included · dedicated CSM
White-label option · SOC 2 pack

Every plan is month-to-month. Cancel anytime — your data comes with you. Texts beyond the bundle: $0.04 each.

Optional

A few extras — only what genuinely costs more, or not everyone needs.

SwingOps Front Desk
24/7 AI phone agent — answers, books, reschedules, and knows your callers. Its own plan from $299/mo; Pro includes 500 min.
from $299/mo
Facility microsite
Templated 4–5 page site wrapping your booking widget, on your subdomain. Free on Pro.
$39/mo
Extra texts
Beyond your bundle, billed transparently. Most facilities never hit the bundle.
$0.04 each
White-glove migration
We move you off your old system. Included on Plus and up.
Included Plus+

That's the whole list. Everything else — including all AI scheduling — is in every plan.

Standard, not upsold

Everything below is on every plan — Base to Pro.

Higher tiers add scale — more locations, staff seats and texts. The capabilities never change.

Sport-native scheduling
Typed cages, tunnels, mounds — machine type, surface, distance.
AI schedule builder
Natural-language scheduling across resources and trainers.
Cancellation backfill
Texts the right families and books the first to confirm.
Trainer SMS assistant
Reschedules over text — no dashboard needed.
Two-way SMS inbox
Real conversations with families, not one-way blasts.
Drip automation + resume nudges
Recover abandoned checkouts and unsigned waivers.
Wallets
Auto-reload, refund-to-wallet, best-rate stacking.
Memberships, packages & waivers
The full lifecycle, managed in-app.
Online booking + embeddable widget
Drop booking onto any site you already run.
Public REST API + webhooks
Bidirectional — build on your own data.
Gusto + QuickBooks + Google Calendar
Payroll, accounting and two-way calendar sync.
Your data stays portable
Clean exports and a public API. Leave whenever you like.

Straight answers.

How does your pricing actually work?

A flat monthly plan plus a flat 3.5% processing fee on payments. That is the whole cost — no per-transaction add-ons and no per-tier fees. Higher tiers just add scale.

Do I really own my data?

Yes — clean exports and a bidirectional public API mean your customers, history and reporting are always portable. Leave anytime and it all comes with you.

Is AI really on the base plan?

Yes — schedule builder, cancellation backfill, and the trainer text-assistant are on every plan. The one paid add-on is SwingOps Front Desk, the 24/7 AI phone agent, which places real calls at real carrier cost.

What if I go over my text bundle?

$0.04 per extra text, billed transparently. Most facilities never hit the bundle.

Annual discount?

Optional — never required. Month-to-month is the default; annual saves a bit if you want it.

How long does setup take?

Under 15 minutes from signup to your first booking. No setup call, no setup fee.

Up and running in under 15 minutes.

No setup fee, no setup call, no contract. Request info and we'll get your facility live fast.